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We won't stop

Annual Report

Fighting for the health of all
moms and babies

Download the 2018 Annual Report

It’s been a year of progress, change and innovation. In Washington, D.C. our Gretchen Carlson Advocacy Fellows and our #BlanketChange movement paved the way as we advocated for change across the country. Our leaders in Congress took notice and action, fighting alongside us, to help moms and babies.

We created and strengthened networks of moms helping moms, including our Supportive Pregnancy Care and Facebook Mentorship programs. We spoke up for moms on the Hill, including those who couldn’t speak for themselves. And we honored every experience like loss with our Wall of Remembrance, at our events and with lifesaving research and storytelling initiatives.

These are the actions we took in 2018 to make an impact together.


Our powerful #BlanketChange advocacy campaign brought awareness to the rising rates of maternal death and premature birth. It included action and advocacy across social media and in D.C., with a live event on the National Mall.

women die from causes related to pregnancy each year
women suffer life-threatening complications
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Reporting the facts

In 2018 we released an eye-opening Maternal Care Deserts report, telling the world that more than five million women live in U.S. counties where there are no hospitals offering obstetric services and no obstetrics providers.

We highlighted worsening rates of premature birth in our annual Premature Birth Report Cards. All of this shows that our work matters to moms and babies, who need our help, more than ever.

It requires strong mission leadership

We welcomed new leadership to our organization in 2018 with Chief Medical and Health Officer Dr. Rahul Gupta and Chief Scientific Officer Dr. Kelle H. Moley. Both have experience in the field and developing strategies to address communities with the greatest need. Under their direction, groundbreaking work is happening every day at our Prematurity Research Centers.

Dr. Rahul Gupta

Dr. Rahul Gupta
Senior vice president
and chief medical and
health officer

Dr. Kelle H. Moley

Dr. Kelle H. Moley
Vice president and
chief scientific officer

Sue and Lester Smith

Legacy of giving

Sue and the late Lester Smith have enriched March of Dimes with their passion and fundraising. To improve the lives of moms and babies, they offered an unprecedented $1 million challenge grant for the Houston Chronicle Best Dressed Luncheon. Their selfless service to others inspires us as we honor Lester's legacy and pay tribute to their tremendous impact.

for action
to save lives

Through our social advocacy campaigns and the collective work of partners, Congress passed the PREEMIE Reauthorization and Preventing Maternal Deaths Acts, which address preventable maternal mortality and help secure protections for families.

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Empowering women,
hospital staff and families

Families get our support through research breakthroughs, in NICUs, at home with apps like My NICU Baby and March for Babies and while attending programs like Supportive Pregnancy Care.

In 2018 we announced the inaugural Gretchen Carlson Advocacy Fellowship training program. This yearlong fellowship empowered 19 women to drive change for federal and state public policy and mobilized hundreds of volunteers and advocates.

We collaborate with hospitals through our NICU Innovation, professional education and NICU Family Support® programs, reaching more than 50,000 families and many health professionals.

NICU Family Support® hospital partners
19 women
Gretchen Carlson Advocacy Fellows led nationwide advocacy
wall of remembrance

Wall of Remembrance

Our new Wall of Remembrance became a resource for anyone living with loss. Family members post their stories on a digital wall and find inspiration, comfort and kinship.

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Our sixth prematurity
research center

We welcomed the Imperial College London—unmatched in the area of glycobiology—to complement research at our five U.S. centers and address the biggest health threats facing moms and babies.

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Research wins:
a new blood test
and database

Led by Stephen Quake, Ph.D., at the March of Dimes Prematurity Research Center at Stanford University, scientists developed a new blood test using biomarkers in maternal blood that accurately identified pregnant women who would deliver babies up to two months prematurely. The team found biomarkers that predicted gestational age during pregnancy comparable to ultrasound accuracy.

We’ve created a Database for Preterm Birth Research and opened it up to all researchers. This open-access database integrates a broad range of disciplines at all six March of Dimes centers and accelerates outside discoveries with our research.

Strengthening our partnerships

Through the March of Dimes Prematurity Collaborative, 450 organizations and over 700 individuals are working together to achieve equity and demonstrated improvements in preterm birth prevention. Our thought leaders advance policy and practice, spread emerging ideas and energize communities to achieve equity and reduce preterm birth.

3x Corporate Partners

Making an impact together today and tomorrow

The collaborations we engage in and the partnerships we strengthened in 2018 help moms and babies in communities like yours and across the country.

Last year hundreds of thousands of walkers from across the country raised $48.95 million through March for Babies. Additionally our National Retail Support partners raised another $12.6 million, resulting in total March For Babies support of $61.5 million.

Our top corporate partner for three straight years, Publix Super Markets, Inc. has supported March of Dimes for more than two decades. During their annual in-store and associate March for Babies fundraising campaign, Publix raised more than $7.8 million in 2018 for 23-year total of $80.8 million.

AMAG Pharmaceuticals is committed to improving the health of moms and babies and funded the expansion of Supportive Pregnancy Care to nine new sites throughout the U.S. last year. Additionally, AMAG senior leadership and employees participate in March for Babies locally in Boston.

Cigna has been among our most generous and committed supporters for 25 years. From national sponsorship of March for Babies to expanding our Supportive Pregnancy Care program with a grant to fund seven new sites, Cigna is determined to help families everywhere.

National partner HCA Healthcare delivers more than 224,000 babies annually, and is a recognized leader in perinatal quality. HCA hospitals nationwide participate in March for Babies and use our NICU Family Support resources to provide excellence in patient care.

Macy’s believes that all moms and babies—regardless of age, race, geography or socio-economic background—deserve the best possible start. Macy’s has helped fund training medical and community health workers, professional curricula and health education materials. Their 2018 Thanks for Sharing contribution of $1.5 million helped us reach more than 52,000 women and 12,000 medical health professionals.

Partners and Alliances

Our corporate alliances, teams and service partners unite with us to fight for the health of moms, babies and families each and every day.

Corporate alliances and top teams

Advocate Aurora Health
AMAG Pharmaceuticals
Anthem Foundation
Bank of America Corporation
Big 5 Sporting Goods
Blue Cross Blue Shield Assoc.
California Department of Motor Vehicles
Centene Corporation
CenterPoint Energy
Circle K
City of Los Angeles
Comerica Bank
Crest & Oral-B
EMD Serono, Inc.
Ernst & Young
Express Scripts
Famous Footwear
General Electric
GM Financial
HCA Healthcare
Hilton Domestic Operating Company
Inova Health System
Jack in the Box
Johnson & Johnson
Kaiser Permanente
Longs Drugs Stores
Los Angeles County
M & T Bank
Memorial Hermann Healthcare System
Methodist Hospital
Michelin North America
Mission Pharmacal
Morgan Stanley
Mud Pie
Northside Hospital
Northwestern Medicine
NRG Energy, Inc.
Pepco Holdings, Inc.
Philips North America
Publix Super Markets, Inc.
Radius Bank
Run for Babies
Sanofi Pasteur
Spinx Company
Stanley Works
Sutter Health
TCF Bank
Texas A&M Corps of Cadets - March to the Brazos
Texas Children’s Hospital
Texas Health Resources
UnitedHealth Group
United Auto Workers (UAW)
UPMC Health System
Vystar Credit Union
Wells Fargo & Co.
Wintrust Financial

Service partners

Alpha Phi Alpha Fraternity, Inc.
Delta Sigma Theta
General Federation of Women’s Clubs
Jack and Jill of America, Inc.
Kiwanis International and Key Club
Phi Beta Sigma Fraternity, Inc.
Sigma Gamma Rho Sorority, Inc.
Top Ladies of Distinction and Top Teens of America, Inc.
Tri Sigma
Zeta Phi Beta Sorority, Inc.

Roosevelt Society

Roosevelt Society members are March of Dimes' most committed and loyal individual donors who invest in our mission. Their support makes our work possible by pairing passion and commitment to solve the toughest problems.

President Circle

Mr. and Mrs. H. Edward Hanway
Dr. Richard B. Johnston, Jr.

Visionary Circle

Fourjay Foundation
Emma and Frederick Goltz

Leader Circle

Gretchen Carlson
Dan and Amy Fields
James and Pamela Grange
Jeffrey Gural
Mr. Wyck Godfrey and Dr. Mary Kerr
Dr. and Mrs. Charles J. Lockwood
Eli Manning
The Vince and Linda McMahon Foundation
The David B. Miller Family Foundation
Joshua Milstein
John and Anita O'Connell
Randy and Cindy Pond
Nancy and Richard Rogers
Sue and Will Schick
Harold C. Schott Foundation
Millette and Haag Sherman
Mr. Kurt N. Simon and Mrs. Katherine L. Simon
Sue and Lester Smith
The Vachon Family
Hallie Vanderhider
Joseph and Clare Welch

Patron Circle

David Batelaan
Jedd and Dara Canty
The Richard K. and Lois B. Craig Family Fund
Kelly and Andrew Dahle
John Davis
Mr. A. Dimitrief
Gary Dixon
Charles and Margie Eisele
Barry and Gail Finn
Bill and Audrey Fitzgerald
Mr. Gary Frank
Drs. Steven and Patricia Gabbe
Aleem and Cindy Gillani
Cindy and Brian Gorczynski
Bill and Jeanne Hall
Sharon and Tom Higgins
Virginia Hobbs Charitable Trust
Brigitte and Bashar Kalai
Jenny and Pat Kernan
Sippi and Ajay Khurana
William Kiefer
Robert Kindler
David and Cory LeNorman
Carol and Michael Linn
Todd and Lola Lott
Monica Luechtefeld
Tosha, Ken and Alexa May
Milbert Mays Trust
Ashley and Brett McClellan
William McCurdy
Kevin McDowell
Hannah and Cal McNair
Janice and Robert McNair
Dan and Jennifer Montgomery
Theodore F. Perlman
The Perry Foundation
Cynthia and Anthony Petrello
Clay and Carol Presley
Mark Puente
John D. Rainey
Daniel and Sheila Rosenblum
Faiza J. Saeed, Esq.
Mr. Ruben Salinas
John and Molly Scheffey
Neal and Sheila Schneider
Michelle and Alan Smith
Jack and Cindy Waldrip
Amy and Kelcy Warren
Timothy J. White and Michelle LeCompte
Frank and José Willemsen – Van Dijk
Yeamans Family Foundation

Improving the lives
of moms and babies

March of Dimes is a crucial part of a family’s journey before, during and after having a child, and we won’t stop being their go-to source for trusted health information, community activity and action.

Together we empower communities, individuals and lawmakers.

We’re here for every family. It’s what we do. It’s what we’ve always done.

Improving the lives of moms and babies

Thank you for all the progress you've helped us make in 2018.

You can see more details about our 2018 successes, financials and tax documents.
We look forward to continuing to drive impact next year with our current leadership.