March of Dimes recognizes the importance of protecting your privacy. This notice will explain what information we collect from you when you visit our websites, mobile applications and blogs, the way we use this information, and the choices you can make regarding our use of your personal information.
Information we collect and how we use it
We collect information such as your name, age, gender, personal or business address, occupation, e-mail address, user name, phone number and credit card details that you provide both online and offline.
We collect this information online, for example, when you:
- Sign up at the March of Dimes websites
- Make a donation online or sponsor an event participant
- Register for a fundraising event
- Participate in our social networking community
- Take a professional education course or register to join our professional forums
- Purchase publications or professional educational materials
- Register to use our mobile applications
- Request a newsletter
- Ask a question of our experts.
- Enter one of our contests or sweepstakes
We also obtain this information offline, through registration forms, telemarketing appeals and postal appeals when you:
- Take part in any of our events.
March of Dimes also receives names and addresses of potential donors from other companies and organizations.
We may obtain additional information and also update information we may have concerning you, as a result of your subsequent involvement with March of Dimes as a donor, volunteer, participant in our events or other engagement in our mission.
We use this information to register you to participate in our events, online communities and continuing education programs, to respond to specific questions you may have, to honor requests for brochures or newsletters, to deliver products or course materials, to administer tests, to process payments and donations made online and also to contact you about new materials, activities, events and opportunities to volunteer and contribute to local and national programs and research initiatives.
March of Dimes’ Community
When you create an account at marchofdimes.org or sign up for our Share Your Story online community we will ask you to let us know what interests you or the reasons for visiting our website. We save this information, together with information about your relationship with the March of Dimes in the past – such as a donation you may have given -- and any involvement you may have with us in the future, in order to provide information that is most relevant to you.
When you sign up at our March of Dimes website, you will be able to use certain applications and services, such as our ovulation indicator. The information you provide to use these services will be deleted at the end of your session unless you specifically request us to save it for you.
When you log on through Facebook® to our mobile application, CineMama, using your email address, Facebook will provide us with your basic information – your user ID, your friends’ user IDs, and any public information, including your name, gender and locale. To learn more about the information Facebook® shares with us when you connect with our application, please visit the “Other websites and application” section of the Facebook Data Use Policy here. We use the additional information concerning your pregnancy that you provide when you set up the application to create the calendar and CineMama’s various other features and to provide you with tips and timely information about your pregnancy.
Ask our experts
Our service, "Ask our experts," allows you to ask questions, including questions that may involve health issues.
Personal health-related information included in specific questions submitted to “Ask our experts” is used solely to enable March of Dimes professionals to best answer your questions. This information is never shared with any third party.
Records regarding the type of individual inquiries we receive are used to create aggregate reports, without reference to any personal information, for internal use only. Your individual queries are accessed only by March of Dimes employees on a "need-to-know" basis and are purged after one calendar year from the date of inquiry.
Sharing your personal information
Legal and Business Disclosures
March of Dimes, when required, may disclose personal information in response to subpoenas, court orders or other legal process, to law enforcement agencies for the purpose of investigating any activities that we believe, in good faith, to be unlawful, to service providers who work on our behalf and adhere to our privacy policies, and to any successor in interest as a result of a merger or re-organization or by operation of law.
Online Fundraising Sites – March for Babies,® Bikers for Babies® and Jail and Bail
If you join a team at one of our fundraising websites, your name and the total amount you have raised will be available to the team captain. Your postal address will be made available to those of your sponsors who choose to make their donation by check so that they can send the check to you. If you make a donation to a team, your name, address and e-mail address will be available to the team captain.
The March of Dimes will store the names and postal and e-mail addresses of potential sponsors that registrants have saved on their page. However, the March of Dimes does not contact those people unless they register as volunteers or donate to the March of Dimes.
March of Dimes will share the information that you upload to CineMama – including photos and diary entries – as you allow in your privacy settings. Please read the FAQs at our CineMama app that explain the CineMama privacy settings.
Social Networking Sites and Blogs
Please be aware that personal information that you may disclose on message boards, in blogs and at our social networking sites may be visible to anyone visiting those sites and may be collected and used by third parties.
March of Dimes will not share any of the information that you add to your Share Your Story Personal Profile unless you choose to make it public in order to connect with others.
By entering our contests and sweepstakes you may grant us permission to publish your name and state of residence and use your name and/or photograph for advertising/publicity purposes in connection with the contest or sweepstakes. Please read the official rules of the contest or sweepstakes for more information.
When you create a bracelet to memorialize or honor a child, you may submit the child’s last name, date of birth, city and state and whether the child was full term or born prematurely. The information you provide will be public and accessible to visitors to the site.
When you donate on behalf of a particular child, your name may appear as a donor in association with a particular bracelet if you choose to make that information public by checking the appropriate field in the donation form.
If you have any questions concerning the Banding Together website, you may contact us at firstname.lastname@example.org.
Websites for health professionals
Any pre-tests or post-tests that you may take at our continuing education sites will be evaluated without reference to any personally identifiable information. This information is analyzed for the purpose of compiling aggregate statistics only.
Perinatal Nursing Education: If you use a token code purchased by someone else to access the Perinatal Nursing Education courses, that person will have access to the following information: whether you used the code, your e-mail address, and whether you passed or failed the continuing education test.
Perinatal Quality Improvement Portal: When we communicate with you as a registered team member, your personal contact information, such as your email address, may be shared with other team members at hospitals participating in the same initiative or program. If you contribute to the blog which is set up for your initiative or program at the PQIP, the information you provide, together with your name, username and email address, will be visible to anyone who has access to that blog.
Prematurityprevention.org: When you register at prematurityprevention.org, we will ask you to provide your name, email address, the name of your organization or company, your role at the organization and the city, state, postal code and country where it is located. You will also have the option to provide additional information, such as your interests and academic degrees, and to upload your photograph, documents, website links and your personal blog as part of your profile. By opting to join the Network members webpage (a directory listing of website registrants), all the information in your profile and a listing of your Network connections will be accessible to other registered users.
All users registered with prematurityprevention.org will be able to post comments on the prematurityprevention.org website. Any comment that you post on prematurity.org will be visible to other registered users, along with your name and, if you have joined the Network members webpage, access to your profile information.
When you opt in to the Network members webpage or take an action such as following a webpage, submitting a poll vote, document or post, or editing or commenting on a post, the activity will be displayed in the homepage activity feed.
In addition, prematurityprevention.org hosts a private Community, the Healthy Babies are Worth the Wait® Implementation Network (Healthy Babies WWIN). If you post a message on the Healthy Babies WWIN Community board, your message and your name will only be visible to other approved Healthy Babies WWIN Community members.
As a member of the Healthy Babies WWIN Community, if you take an action such as submitting a post or editing or commenting on a post or document, the activity will be displayed in the Community activity feed.
Information provided offline: rental lists and co-operatives
The March of Dimes may rent to or exchange with third parties the names and postal addresses of donors or volunteers (e.g., Mothers March participants) who have provided us with with their name and address offline, as a way of raising funds to support important functions and services. These third parties may include March of Dimes event sponsors and other non-profit and commercial companies. Such parties are carefully screened and must comply with use policies established by the March of Dimes.
We may also provide certain personal information obtained offline -- such as a donor’s name, address and giving history -- to companies and cooperatives that use the information to help the March of Dimes improve its fundraising efforts. These companies and cooperatives may use this personal information to advise other third parties in their marketing and fundraising campaigns and may share your name and address, but no associated personal information, with those third parties.
The March of Dimes will store the password you create for the purpose of responding to you should you forget your password. Only those employees with the responsibility of responding to your request will have access to your password.
Information from cookies
By using cookies, we are able to deliver content that is more relevant to you in light of your interests and location and obtain information that helps us improve the design and functionality of our websites.
Third party data collection and advertising/California online tracking disclosures
We use third parties to provide us data about the use of certain of our websites and mobile applications, including Google Analytics, Flurry and Adobe, and to serve ads on our behalf across the Internet. These third parties may collect information about your visits to certain of our website pages and applications and may use technology such as cookies and Web beacons. The data collected is reported back to us, and we may link this information to personal information we have concerning you.
This information allows us to track which other websites have linked visitors to our site, and what pages of our site are used by and are of interest to those visitors so that we may better advertise our mission, programs and events.
If you would like more information about this practice and to opt out of having information collected by our web analytics companies, please read about Google Universal Analytics and visit Flurry. You may also link to our ad server, Atlas. You may opt out of online behavioral advertising by visiting www.aboutads.info.
E-mail a friend
In order to further our mission and inform you about what you can do to prevent birth defects and have a healthy pregnancy, we offer a feature on our websites that allows you to e-mail the article you are viewing to a friend. This feature requires that you enter your name and e-mail address and the name and e-mail address of the recipient. The March of Dimes stores this information for the sole purpose of sending this one-time e-mail.
Credit card transactions
Payment information, such as credit card number and expiration date, is submitted to us online when you make a donation, register for our Bikers for Babies event, sponsor a participant in any of our events, purchase materials from our Online Product Catalog or pay for continuing nursing education modules.
The March of Dimes uses PayPal® and Verisign® as third-party intermediaries to process your online donations and payments. Your credit card information is transmitted over a secure connection between your computer and our server using Secure Socket Layer (SSL) encryption and is encrypted when submitted to the credit card processor.
This credit card information is never shared with third parties other than the processor, a consultant employed by the March of Dimes to help identify illegal credit card activity at our websites, and, in the case of the Online Product Catalog, the March of Dimes fulfillment center that is responsible for processing your order. Your credit card information may be stored for verification purposes, for processing recurring donations that you have authorized and for processing returns or back orders.
For information about credit card transactions made through Shop to Help, please see below.
March of Dimes Shop to Help and product promotions
The March of Dimes may receive product sales reports that contain your personal information such as name, quantity ordered, e-mail address and postal address. This information is used for internal reporting and monitoring purposes; it is not distributed outside of the March of Dimes to any other parties. The March of Dimes never receives credit card numbers from third-party sites.
Our data security practices
If you do not wish your child to participate in March of Dimes activities, please contact email@example.com.
Your privacy rights under California law
California’s "Shine the Light" law regulates the sharing of personal information by a company for direct marketing purposes by requiring a company to notify a consumer of its sharing practices or by providing the consumer the opportunity to opt out of having his or her personal information shared with a third party free of charge. If you wish to opt out of having your information shared with third parties, please contact us at firstname.lastname@example.org.
Contact us/Opt out
March of Dimes Foundation
Attn: Privacy Manager
1275 Mamaroneck Avenue
White Plains, NY 10605
Please email us at email@example.com:
- If you prefer not to participate in our list rental and exchange program
- If you no longer want to receive e-mail communications
- If you do not want to receive postal mail or telephone calls.
If you have subscribed to any March of Dimes newsletters, you may unsubscribe by following the instructions in the e-mail containing the newsletter.
If you would like to learn more about the web analytics services we use and to opt out, please link to Flurry and Google Universal Analytics.
If you would like to opt out of receiving behavioral advertising, please go to www.aboutads.info/choices.
March of Dimes also uses the Direct Marketing Association Preference Service to restrict the flow of unwanted communications to individuals. You can add your name to this file and opt out of certain solicitations by visiting the DMA website located at http://www.dmachoice.org.
© 2015 March of Dimes Foundation