Famous Footwear believes every step matters, especially first steps. As a National March for Babies sponsor, Famous Footwear’s highly successful in-store, customer donation campaigns (conducted in all Famous Footwear and Naturalizer stores) raise more than $1.5 million each year, with employees and customers behind every dollar donated. Famous also collaborates with Saucony as the “Official Shoe Sponsor of March for Babies,” offering shoes that benefit the March of Dimes, which are available exclusively at Famous Footwear stores and online at famous.com. Famous Footwear’s parent company, Caleres, engages their employees through participation and support of March for Babies, too. Since 1997, Famous Footwear customers and associates have contributed more than $21 million to help give every baby a fighting chance from day one.