Companies team up to support moms and babies during Spring season

April 19, 2017

Throughout this spring, major companies are mobilizing their customers to support moms and babies through partnerships with the March of Dimes, the leading nonprofit organization for pregnancy and baby health. Now through the end of May, these partners are encouraging their customers to give back and support moms and babies right in their local communities, whether through March for Babies, the March of Dimes signature fundraiser, or several Mother’s Day initiatives. All these activities will help the March of Dimes continue its vital mission to fund lifesaving research, vaccines, education and programs to fight birth defects, premature birth and infant loss. 

Join the March of Dimes’ longest-running corporate partner any time between March 19 and June 18 and make a donation of $1, $5, or $10 at the register to support your local March for Babies event. You can also support the March of Dimes with the 2017 March of Dimes collectible puppy figurine. With every purchase, Kmart will donate $1 to the March of Dimes. The ornament has the year “2017” carved on its shirt so you can add to your collection.  Learn more on Kmart’s website or at any store.

With a goal of $7.4 million for 2017, Publix is on track to become the March of Dimes #1 National March for Babies Corporate Partner for the second year in a row.  An impressive feat for a regional grocery chain operating in six states – AL, FL, GA, NC, SC, and TN – with more than $65 million raised in 21-years.  Visit your local Publix between April 29 and May 20 to make a donation at the register. To learn more, visit their website.

Famous Footwear
Since becoming a national sponsor 14 years ago, Famous Footwear has raised more than $19.5 million for the March of Dimes.  Donate at the register between March 23 and April 23 and support March for Babies, with Famous Footwear Rewards Members receiving 15 bonus points for donating $2 or more. Famous Footwear also partners with Saucony as the Official Shoe 
Sponsor of March for Babies with $5 from each pair of select shoes sold donated to the March of Dimes.  Visit your local Famous Footwear, Naturalizer, or Famous Footwear Outlet or shop online.

Big 5 Sporting Goods
Raising over $5 million in 16 years, Big 5 Sporting Goods is back with their March for Babies sticker campaign running from April 1 to Mother’s Day, May 15.  Visit a Big 5 Sporting Goods store in CA, AZ, WA, NV, UT, OR, NM, CO, ID, and TX to make a donation.  Big 5 also supports four local March for Babies walks across the country. For more information, visit their website

Jack in the Box
Jack in the Box is proud to continue their tradition of supporting the March of Dimes through their annual cut out campaign from April 1 to April 30. Donate via the drive-thru or restaurant at any San Diego, California locations or various locations throughout Texas.  For more information, visit their website.  

Thalia Sodi’s Collection at Macy’s
Now through May 31, Thalia Sodi is partnering with Macy’s to create a special Mommy & Me collection of t-shirts for the March of Dimes.  Available in a variety of women’s and toddler sizes, the collection is available exclusively at Macy’s.  BONUS: Macy’s will donate 10 percent of the purchase price of the collection to the March of Dimes to support a fighting chance for every baby.  Check it out online.

Honor the beginning of a family by commemorating an extraordinary step in life’s journey with this iconic baby block.  The Baby Block Charm bangle is available in gold or silver at ALEX AND ANI retail locations, online and through authorized retail partners nationwide. ALEX AND ANI will donate 20 percent of the purchase price from each bangle sold to the March of Dimes.

Consider making a symbolic gift in honor of someone you love.  eBay’s Gifts That Gives Back campaign benefits the March of Dimes. 100 percent of the proceeds from your symbolic gift will support the fight against birth defects, premature birth and infant mortality – helping more babies experience the precious moments of a first hug, first day at home, first birthday. Visit their website

March for Babies is the nation’s favorite walking event that takes place in about 500 communities nationwide.  Learn more about March for Babies at You can sign up to walk, join a team or donate to help babies.