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Mission Pharmacal

Our partners and sponsors make a commitment of their time and money to help babies get a healthy start, and play an integral role in advancing the March of Dimes mission through research, education and community service programs nationwide.

Mission Pharmacal

This 60-year-old privately held pharmaceutical company partners with the March of Dimes to help raise awareness among women about the importance of folic acid intake prior to and during early pregnancy. Mission is the maker of the CitraNatal prenatal vitamin family of products. As a national sponsor of March for Babies, Mission Pharmacal is raising awareness through co-branded online advertising and on packaging, through literature/product displays in OB/GYN offices nationwide, and other promotional activities including the company’s Dr. Smith’s Diaper Ointment brand. The company’s headquarters employees and more than 225 sales representatives passionately support the March of Dimes through March for Babies participation and have raised more than $1.5 million since 2010.


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