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Empire State Building Turns Purple For Premature Babies

New York, New York — Friday, November 13, 2009

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The Empire State Building was lit purple today in recognition of the 7th Annual Prematurity Awareness Month in November. During Prematurity Awareness Month, the March of Dimes focuses the nation’s attention on the growing crisis of premature birth (birth before 37 completed weeks gestation). 

About March of Dimes
The March of Dimes is the leading nonprofit organization for pregnancy and baby health. With chapters nationwide and its premier event, March for Babies®, the March of Dimes works to improve the health of babies by preventing birth defects, premature birth and infant mortality. 

For the latest resources and health information, visit our websites and To participate in our annual signature fundraising event, visit If you have been affected by prematurity or birth defects, visit our community to find comfort and support. For detailed national, state and local perinatal statistics, visit You can also find us on Facebook or follow us on Twitter.