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Empire State Building Lights Purple For 2012 World Prematurity Day

New York City — Saturday, November 17, 2012

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The Empire State Building towers will light purple today in honor of the second annual World Prematurity Day. Parent groups and organizations worldwide are joining together to raise awareness of the serious problem of premature birth. An estimated 15 million babies around the world are born too soon every year, including nearly half a million in the United States. People everywhere can share a story, a photo, or a video about their experience with prematurity at Special thanks to the Empire State Building for supporting 2012 World Prematurity Day. 

Photo caption: The Empire State Building design is a trademarked image and used with permission by ESBC. Photo by Karl Wint Photography

About March of Dimes
March of Dimes is the leading nonprofit organization for pregnancy and baby health. With chapters nationwide, the March of Dimes works to improve the health of babies by preventing birth defects, premature birth and infant mortality.

For the latest resources and health information, visit our websites and To participate in our annual signature fundraising event, visit If you have been affected by prematurity or birth defects, visit our community to find comfort and support. For detailed national, state and local perinatal statistics, visit You can also find us on Facebook or follow us on Twitter.