Macy’s 2013 “Shop for a Cause” Raised $125,000 to Benefit Moms and Babies in New Jersey
Sayreville, New Jersey, August 27, 2013
Macy’s eighth annual “Shop For A Cause” one-day shopping event has raised $125,000 to help the March of Dimes give more babies in New Jersey a healthy start in life, it was announced today.
Programs for moms and babies in our area that will benefit from the funds raised include:
• The New Jersey Chapter funded over $1.3 million of research and programs in 2013 to help improve the health of women and infants in the state; over $700,000 funded research at Hackensack University Medical Center, Rutgers University and Mount Sinai School of Medicine and over $250,000 in grants were awarded to organizations such as Our Lady of Lourdes Health Foundation, Cooper University Hospital and UMDNJ-SOM.
• The NICU Family Support (NFS) program provides comfort and information to families with a baby in the neo-natal intensive care units at Newark Beth Israel and Capital Health.
• Healthy Babies are Worth the Wait®, which is at UMDNJ University Hospital, Newark Beth Israel, Newark Community Health Centers and Jewish Renaissance Centers, aims to reduce preterm birth rates by working with hospitals, heath departments and community organizations to provide education and implement interventions.
“March of Dimes NICU Family Support sets the standard for family-centered care,” said Addy Bonet, State Director of the New Jersey Chapter of the March of Dimes. “We’re so grateful to Macy’s for supporting our efforts, which are so important to the families in our community.”
"Macy's continues to be inspired to give back and proud to offer our customers an easy way to make a positive difference in March of Dimes mission for stronger, healthier babies in communities across the country," said Martine Reardon, Macy's chief marketing officer.
The March of Dimes was the exclusive national beneficiary of in-store and online savings pass sales for Macy’s “Shop for A Cause,” which raised more than $2.95 million for the organization. For more information about “Shop For A Cause,” visit macys.com/sfac.
Macy's, the largest retail brand of Macy's, Inc., delivers fashion and affordable luxury to customers at approximately 800 locations in 45 states, the District of Columbia, Puerto Rico and Guam, as well as to customers in the U.S. and more than 100 international destinations through its leading online store at macys.com. Via its stores, e-commerce site, mobile and social platforms, Macy's offers distinctive assortments including the most desired family of exclusive and fashion brands for him, her and home. Macy's is known for such epic events as Macy's 4th of July Fireworks® and the Macy's Thanksgiving Day Parade®, as well as spectacular fashion shows, culinary events, flower shows and celebrity appearances. Macy's flagship stores -- including Herald Square in New York City, Union Square in San Francisco, State Street in Chicago, Dadeland in Miami and South Coast Plaza in southern California -- are known internationally and leading destinations for visitors. Building on a more than 150-year tradition, and with the collective support of customers, employees and Macy's Foundation, Macy's helps strengthen communities by supporting local and national charities giving more than $70 million each year to help make a difference in the lives of our customers. For Macy’s media materials, images and contacts, please visit our online pressroom at macys.com/pressroom.
About March of Dimes
In 2013, the March of Dimes celebrates its 75th Anniversary and its ongoing work to help babies get a healthy start in life. Early research led to the Salk and Sabin polio vaccines that all babies still receive. Other breakthroughs include new treatments for premature infants and children with birth defects. About 4 million babies are born each year in the United States, and all have benefitted from March of Dimes lifesaving research and education.
The March of Dimes is the leading non-profit organization for pregnancy and baby health. With chapters nationwide and its premiere event, March for Babies©, the March of Dimes works to improve the health of babies by preventing birth defects, premature birth and infant mortality. For the latest resources and information, visit marchofdimes.org or nacersano.org. Find us on Facebook and follow us on Twitter.